
10 Affirmations to Reset Your Energy This October
October hit different this year, didn’t it?
Maybe it’s the shift in the air, or maybe it’s just you finally being honest with yourself about where you’re at. Either way, if you’re here, you’re looking for something. A reset. A breakthrough. A moment to catch your breath and remember who you are underneath all the noise.
I’m not here to give you toxic positivity wrapped in a pretty bow. I’m here to give you the real stuff, the kind of words that land in your chest and make you feel seen. The kind of affirmations that don’t feel like you’re lying to yourself, but like you’re finally telling yourself the truth.
This October, we’re doing things differently. These aren’t your typical “I am abundant” statements that make you roll your eyes. These are for the women who are tired of pretending, tired of forcing it, and ready to feel something real.
Let’s reset your energy with affirmations that actually hit.

1. I’m allowed to outgrow versions of myself that no longer serve me.
You don’t have to be who you were last year. Last month. Even last week. Growth isn’t betrayal. It’s evolution. And you’re allowed to shed the skin that’s been suffocating you without explaining yourself to anyone.
Use this when: You’re feeling guilty about changing, about wanting different things, about not being the “same old you.”
2. My healing doesn’t have to look like anyone else’s.
There’s no timeline. No checklist. No one-size-fits-all path. Your journey is yours. Stop comparing your Chapter 3 to someone else’s Chapter 20. You’re exactly where you need to be, even when it doesn’t feel like it.
Use this when: You’re scrolling social media and feeling behind, or when someone tells you “you should be over it by now.”
3. I choose myself, even when it feels uncomfortable.
Choosing yourself isn’t selfish. It’s survival. It’s setting the boundary. Saying no. Walking away from what drains you. It’s uncomfortable as hell because you’ve been taught to shrink, to accommodate, to make yourself smaller. Not anymore.
Use this when: You’re about to say yes when you mean no, or when you feel guilty for prioritizing your own needs.
4. I don’t need permission to take up space.
Your voice matters. Your presence matters. Your existence matters. You don’t need to earn the right to be here, to speak up, to have an opinion. You were born worthy of taking up space. Act like it.
Use this when: You’re second-guessing yourself, staying quiet when you have something to say, or shrinking in rooms where you deserve to shine.
5. Rest is not a reward, it’s a requirement.
You don’t have to earn the right to rest. You don’t have to be productive every waking moment to deserve a break. Your body is not a machine. Your mind needs softness. Rest is how you recharge, not what you get after you’ve depleted yourself completely.
Use this when: You’re running on fumes but telling yourself “just one more thing,” or feeling guilty for slowing down.
6. I’m not broken. I’m breaking through.
What feels like falling apart is actually you breaking free. You’re not damaged goods. You’re not too much or not enough. You’re in the messy middle of your transformation, and that’s exactly where the magic happens.
Use this when: You’re in the thick of it. When everything feels hard and you’re questioning if you’ll ever feel like yourself again.
7. My pace is perfect, even when it doesn’t feel like it.
Stop rushing. Stop forcing. Stop comparing your timeline to anyone else’s. Some flowers bloom in spring. Others bloom in fall. You’re blooming exactly when you’re supposed to. Trust your timing.
Use this when: You feel like everyone else is ahead of you, or when you’re frustrated with how long something is taking.
8. I release what I cannot control.
You can’t control everything. And trying to is exhausting you. Let go of the outcomes. The opinions. The things that are out of your hands. Focus on what you can control: your energy, your response, your next move.
Use this when: Anxiety is taking over and you’re spiraling about all the “what ifs.”
9. I am worthy of softness, even in my mess.
You don’t have to have it all together to be worthy of love, kindness, and grace. You can be a work in progress and still be whole. Give yourself the same compassion you’d give your best friend. You deserve softness, especially when things are hard.
Use this when: You’re being hard on yourself, beating yourself up for not being “better” yet.
10. I trust that I’m being guided toward what’s meant for me.
Even when you can’t see the full picture. Even when it doesn’t make sense. Even when the path looks nothing like you imagined. There’s something bigger at work, and it’s leading you exactly where you need to be. Trust it.
Use this when: You’re feeling lost, uncertain about the future, or questioning if you’re on the right path.

These aren’t meant to be recited robotically in the mirror while you’re dead inside. They’re meant to be felt.
Here’s how to make them real:
- Pull one each morning. Let it sit with you throughout the day. Journal on it. Sit with the discomfort it might bring up.
- Say them out loud. Seriously. Say them like you mean them. Even if you don’t believe them yet, your voice carries power.
- Write them down. Put them in your phone. On sticky notes. In your journal. Let them find you when you need them most.
- Pair them with action. Affirmations without action are just pretty words. If you’re saying “I choose myse

This month is about shedding what’s heavy. About stepping into your next level, even if you don’t have it all figured out yet. About choosing yourself over and over again, even when it’s hard.
You don’t need to have all the answers. You just need to take the next step.
And if you need a little reminder along the way, we’ve got you.
Our Claim, Speak, Receive 2.0 Affirmation Cards are designed for real women navigating real life, not the highlight reel version. Each card is a reminder that you’re not alone in this. That breakthrough you’re seeking? It starts with the words you speak to yourself.
Looking to build your full ritual? Check out our Self-Care Starter Bundle , everything you need to reset your energy and reclaim your peace. Affirmation cards, the Rewrite Journal, and ritual incense to set the vibe.
Orders over $50 ship free. Because you deserve that too.
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Which affirmation hit you hardest?
Drop a comment or DM us on Threads or Instagram , we’d love to hear from you. Here’s to your October breakthrough
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About Esteem Affirmations
Esteem Affirmations is a Black woman-owned brand creating affirmation tools for women who are done with the fluff and ready for the real. We believe in affirmations that feel authentic, routines that actually fit into your life, and building a community of women who choose themselves daily.
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